Alleson Athletic reached an arrangement to make custom uniforms for youth, high school and collegiate teams under the Under Armour brand. The company said the Under Armour work could potentially double its sales, according to Todd Levine, vice president of sales and marketing at Alleson Athletic.
The first Alleson-made Under Armour gear will be football uniforms rolling out in fall 2009, Levine told Rochester's Democrat & Chronicle newspaper. The Alleson-manufactured uniforms will use Under Armour materials and designs, he said.
To handle the Under Armour work, Alleson expects to add jobs in customer service, order processing and account management, Levine said, though he could not say how many. Worldwide, Alleson employs about 700 people with about 150 in western New York. It was founded in Rochester in 1933.
