AKU, Trekking and Outdoor Footwear, with headquarters in the Montebelluna region in Italy, has named Joe Guglielmetti General Manager for its U.S. operations.
Guglielmetti will be responsible for overseeing sales, marketing, and distribution in the U.S. of the AKU brand. Additionally Guglielmetti will manage AKUs successful private label business as the primary supplier of Italian crafted, award winning product for premier catalog companies and stores.
“Dealing with major retailers for decades in the private label business has given AKU a unique edge in finding the right combination of fit, price and performance for these elite stores and catalogs. Typically AKU represents the top end quality product in their mix, with low return rate and excellent fit,” said Guglielmetti.
Guglielmetti also says that “AKU has been silently producing tens of thousands of boots for the U.S. market every year and these boots have been tested and given awards for their fit and performance. From this success the AKU ” American comfort fit” has evolved. With this experience in hand and a solid worldwide distribution, the AKU brand stands poised to enter the American market.”
