Brooks Running Co. introduced the Brooks Genesys (pictured), the company’s first personalized running shoe, which will become available for runners in the U.S. in early 2019.

Nike Inc. is close to striking a deal to continue as Major League Baseball’s on-field apparel suppler in the 2020 season, according to a report from SportsBusiness Daily. Under Armour was expected to assume on-field rights from Nike in 2020.

The NFL said splitting responsibilities between Nike (outfitting the players and coaches) and Fanatics (outfitting the fans) demonstrates the league’s focus on consistently looking for new ways to improve the experience for fans, players and retailers.

Outdoor adventure and travel media platform Outdoor Project have announced the expansion of the company’s Women in the Wild series for summer 2018.

Carhartt hired Janet Ries, who formerly worked for Rockport and Reebok, as vice president of marketing.

Arccos Golf has released a next-generation artificial intelligence platform, Arccos Caddie 2.0, which now provides players with real-time strategies for every shot on any hole in the world.

PGA Tour Superstore will offer hours of free golf instruction and golf activities in recognition of Women’s Golf Day on Tuesday, June 5, 2018.

Riddell unveiled the company’s InSite Training Tool (ITT), a web-based data center that collects and analyzes on-field head impacts. ITT comes as the newest feature in Riddell’s InSite impact monitoring platform.

Warrior Dash, the 5k obstacle course race that more than 3 million participants have completed since 2009, and the race’s parent company, Red Frog Events, announced Sierra Trading Post as the official outdoor retail partner of Warrior Dash 2018.

Sportsman’s Warehouse Holdings Inc. announced that, on May 23, 2018, the company amended an existing credit agreement to increase the borrowing capacity under the company’s existing revolving credit facility by $100 million to $250 million, subject to a borrowing base calculation, and to provide for a new $40 million term loan.

Duluth Holdings Inc., the parent of Duluth Trading Co., announced the grand opening of the company’s 37th store in Portland, OR.

George Feldenkreis, the founder of Perry Ellis, who has made an offer to acquire the company, sent a letter to the special committee of the board of directors of Perry Ellis, urging the board to immediately commit to an expedited timeline to conclude negotiations and enter into a definitive agreement in respect of his buyout proposal.

In response to Feldenkreis’ letter, Perry Ellis’ special committee said the committee is “disappointed that rather than moving forward with constructive negotiations, Feldenkreis continues to mischaracterize the status of negotiations.”

UEFA announced the extension of Adidas’ partnership with the UEFA Champions League for the 2018-21 cycle as the Official Match Ball Supplier, continuing the company’s relationship with the sportswear company which began in 2001.

As rugby continues to grow in popularity among American audiences, REP Worldwide announced, in conjunction with the 2018 Licensing Expo, that the company has added the United States Rugby Players Association (USRPA) as the company’s newest client.

USA Triathlon, in partnership with the city of Long Beach, announced plans for the Legacy Triathlon—a new event to be held in Long Beach, CA, starting July 20, 2019.

Dakine has partnered with the Rob Machado Foundation, Mizu Bottles and Reef to bring clean drinking water to public schools. The group kicked off the initiative with a recent event at Haiku Elementry School in Maui, HI, focused on keeping single-use plastic out of watersheds while giving children access to purified water.

Macy’s Inc. announced that Paula A. Price will be appointed chief financial officer, effective July 9, 2018.

The ninth annual Lupus Research Alliance Lupus Handbag Luncheon & Silent Auction honored two supporters to the lupus cause: Puma and IBM Associate Partner Veronica Vargas Lupo.

The Southern University Athletics Department announced that the department has entered into a five-year partnership with Under Armour through BSN Sports.

Nike signed Sevilla to a new three-year kit supply deal. New Balance’s deal with the La Liga club expired at the end of the 2017-18 season.

’47, the fan apparel brand, announced that company co-founder Arthur D’Angelo will be inducted into the Red Sox Hall of Fame at the 2018 Red Sox Hall of Fame & The Fenway Honors Gala.

Watts Marketing has sold the cyclocross race RenoCross to Reno, NV-based RENOCX LLC. Terms were not disclosed.

Interbike announced two new keynote speakers for this year’s IBD Summit: Doug Stephens and David Mead will be joining John Venhuizen, the CEO of Ace Hardware Corp., as part of the IBD Summit series each morning of the expo.

On May 10, fitness industry supporters gathered on Capitol Hill to discuss how Congress, the Administration, industry, nonprofits and others within both the public and private sectors can work together to create a healthier nation, according to a press release from the National Coalition for Promoting Physical Activity (NCPPA).

Outdoor Sports Marketing (OSM) will begin representing Smartwool in all Florida markets effective immediately. The addition of Florida comes after a decade of successful, partnership-based sales and service by OSM in the Southeast Territory (MS, AL, GA, SC, NC, TN, VA).

As part of their multi-year partnership and previously announced commitment to player development and community engagement, BIG3 and Adidas have announced the launch of Young3, a three-on-three youth basketball initiative.

Jay Berlin, the former CEO of at Summit Sports Companies and Sportsman’s Guide, has been appointed CEO of lighting and home décor online retailer Bellacor.

Yakima is launching the company’s first ambassador program, the Yakima RackPack, a select group of athletes and everyday adventurers.

Turner’s Sportsfair, a bar and tackle shop on State Street in Boise, ID, has closed.

Alpargatas, the parent of Havaianas, reported net revenue in the first quarter rose 11.7 percent. Net income was down 37.2 percent.

Moncler reported sales rose 28 percent at constant-exchange in the first quarter ended March 31.

Kohl’s announced that 30-year retail veteran Doug Howe has been named the company’s chief merchandising officer.

Kohl’s Corp. raised the company’s guidance for the year after reporting first-quarter earnings rose 14 percent on a 3.6 percent same-store gain.

Philadelphia Union, the Major League Soccer club, announced the official signing of a new, long-term partnership with Fanatics.

Superfeet Worldwide Inc. has launched the insole maker’s first mass customization footwear facility, Flowbuilt. Superfeet said Flowbuilt is the only USA based full-service footwear manufacturing facility to offer mass-customization through proprietary multi-section injection technology.

Rutgers Athletics has selected Dyehard Fan Supply, an event and retail merchandise marketing and e-commerce company, as the official merchandising partner for the Scarlet Knights in a new multi-year agreement.

ClassPass, the fitness membership startup, announced the company will be expanding the company’s global presence by launching in nine new countries by the end of 2018. Chloe Ross has been hired as VP of international to lead the charge on global strategy and execution.

ClassPass also announced the launch of a corporate membership program.

Fireman Capital Partners (FCP), a consumer-focused private equity firm, announced that the firm has acquired a majority interest in Bandon Holdings, the largest Anytime Fitness franchisee.

PetSmart Inc. announced the appointment of J.K. Symancyk, the former CEO of Academy Sports + Outdoors, as chief executive officer.

The roller coaster winter season at western mountain resorts managed to wrap up with a revenue increase of 1.8 percent over last year as of April 30, according to a season-end summary reported by Inntopia.