Ahnu Footwear will donate up to $10,000 to The Conservation Alliance as the charter outdoor industry sponsor of the Plus 3 Network (www.plus3network.com), a free web-based community that challenges Americans to record and earn rewards for their exercise miles.
Launched this fall, Plus 3 Network enables “members” to log their daily miles and routes, build training calendars, set personal goals, share training routes, and partner with friends across the country. All members choose from a list of sponsors and causes, earning a donation for every mile completed.
Plus 3 Network members who select Ahnu Footwear as their “sponsor” will help support The Conservation Alliance (www.conservationalliance.com), an outdoor industry coalition devoted to protecting and conserving threatened wild places for their habitat and recreation values.
“The beauty of Plus 3 Network is that it directly links personal health to the broader community of outdoor giving,” said Jim Van Dine, president of Ahnu Footwear. “Its effective not just as a fundraising and training tool, but also as a way to reinforce the reality that were all connected.”