adidas has signed six-time NBA All-Star Kevin Garnett of the Minnesota Timberwolves to a lifetime endorsement deal. Along with the reigning two-time MVP, Tim Duncan, and the reigning NBA scoring champion, Tracy McGrady, Garnett gives adidas three of the five All-NBA First Team players. Basketball has been the fastest growing Sport Performance category for adidas each of the past two years, both in North America and globally.
“Kevin's passion and commitment are among the character traits that not only make him one of the fiercest competitors and most exciting players to watch in the game today, but also the perfect fit for our brand,” stated Erich Stamminger, adidas-Salomon Board Member responsible for Global Marketing.
“Joining the adidas family is an exciting step in my career. It is clear to me that they have a sincere commitment to the sport of basketball. I am looking forward to working with them and doing my part in keeping the brand headed in the right direction,” stated Kevin Garnett.
