Kennesaw State University and adidas today announced a seven-year extension of their partnership in which the Portland, Ore., based company will be the official athletic footwear, apparel and accessory brand of the Owls through the 2022-23 season.
adidas will supply all 18 of the Owls intercollegiate athletic programs with custom uniforms, footwear, apparel, accessories, equipment. The company will also outfit coaches and support staff, and have a highly-visible presence in the University’s bookstore and in the Owls’ online apparel store.
“Kennesaw State University is thrilled to extend our agreement with adidas,” said Vaughn Williams, Director of Athletics for Kennesaw State. “They continue to be world-class leaders in athletic apparel technology and creativity, and we’re proud to continue a partnership that began in 2012. Adidas is a global brand, and their vision and reach is a valuable to asset to Kennesaw State as we continue to enhance our own KSU brand both locally and nationally. This multi-year extension will allow us to continue providing our student-athletes, coaches and staff the highest quality apparel and equipment, while also providing valuable resources to the Department. We’re thrilled to have adidas remain in the Owl Family and this is another important milestone in evolution of Kennesaw State Athletics.”
“Kennesaw State is committed to academic and athletic excellence and this partnership extension is a great opportunity for adidas to help the university evolve their vision for sports and student-athletes both on and off the playing field,” said Jim Murphy, Director of NCAA Sports Marketing at adidas. “We design and develop high-performance products that make athletes better and we look forward to outfitting the Owls in our most innovative technologies and to elevate Kennesaw State Athletics’ programs within the Atlantic Sun Conference and across the nation.”
Adidas is the official uniform, footwear and apparel provider for more than 100 collegiate programs including Arizona State, Indiana, Kansas, Louisville, Miami, Mississippi State, Nebraska, North Carolina State and Texas A&M. adidas has marketing agreements with the National Basketball Association (NBA), National Football League (NFL), Major League Baseball (MLB) and Major League Soccer (MLS).
With 33,000 students, Kennesaw State University is the third-largest university in Georgia and one of the 50 largest public universities in the country. KSU offers more than 150 undergraduate, graduate and doctoral degrees and boasts more than 100,000 alumni. The Owls offer 18 Division-I intercollegiate sports, including a football program that debuted in 2015. KSU competes in the Atlantic Sun Conference and is a member of the Big South Conference for football. Under the leadership of Director of Athletics Vaughn Williams, Kennesaw State teams have won 14 conference titles and made 20 NCAA appearances over the last six seasons.
