A4, working in a joint venture with Frazier Sports, will start shipping orders in January 2009 from its two new regional warehouses in Waco, TX and Atlanta, GA.
“We want all of our customers no matter where they are located to take advantage the same short and affordable delivery cycles that our west customers enjoy,” said CEO Mark Mertens. “Our objective is to 'push the limit' on service and profitability.”
“We want our customers to be more profitable,” he continued. “The key to profitability has always been inventory turn and cost reduction. We tackle two key components of the profitably equation when we shorten delivery times and cut shipping cost.”
