Ororo Becomes Official Heated Apparel Of The Green Bay Packers
SGB UpdatesOroro Heated Apparel, based in Las Vegas, announced a new sponsorship with the Green Bay Packers, becoming the team's first official heated apparel partner. (Read More)
Search Results for:
Sportsman’s Warehouse’s CFO To Depart
SGB UpdatesSportsman’s Warehouse Holdings Inc., which agreed in January to be acquired by Bass Pro, said in a regulatory filing that its CFO, Robert Julian, had notified the company that he plans to resign, effective October 1, 2021. (Read More)
Rally House To Open Two Cincinnati Stores
SGB UpdatesRally House is opening two stores in the Cincinnati metro area. Rally House 32 East opened last week, and Rally House Waterstone is scheduled to open on September 24. (Read More)
Lululemon Announces Mirror CEO Steps Down
SGB UpdatesLululemon said in an internal memo to employees that Brynn Putnam, CEO of Mirror, has stepped down, effective immediately. Putnam will continue to serve as an advisor to Mirror until next July while Lululemon searches for her successor. (Read More)
Backcountry x Competitive Cyclist Launch Loyalty Program
PR Partner Press ReleaseBackcountry and Competitive Cyclist launched a membership loyalty program called Expedition Perks,... (Read More)
Kodiak Steps Into New Territory With F21 Collection
PR Partner Press ReleaseKodiak has increased its trail and urban inspiration for Fall 2021 with its “sniker” collection — a blend of sneaker comfort and aesthetics with a hiker’s performance — and urban boot styles. “With our... (Read More)
Lyric Wi-Fi Therapeutic Massager Tailored For Every Body
PR Partner Press ReleaseLyric announced it has launched a Wi-Fi-enabled therapeutic massager providing an intuitive... (Read More)
Upbeat Holiday Forecasts Arrive
SGB ExecutiveAccording to a number of forecasts, holiday sales this year are expected to expand at least seven percent year-over-year. However, supply chain disruption, inflation and labor shortages continue to present challenges. Holiday insights from AlixPartners, Deloitte, Mastercard SpendingPulse, Bain, Affirm and Shopkick (Read More)
Hydrow Welcomes Celebrity Investors
SGB UpdatesHydrow announced investments from names across music, sports and entertainment, including Lizzo, Aaron Rodgers, Justin Timberlake, Whitney Cummings, Travis Kelce, Kevin Hart, and retail partner Fabletics. (Read More)
Kathmandu’s Sales Expand 15 Percent In Fiscal Year
SGB UpdatesKathmandu Holdings Ltd. reported sales rose 15.1 percent in the fiscal year ended July 31. Strong performances were seen from Rip Curl and Oboz, driven by participation growth in surfing and hiking. The Kathmandu chain was impacted by COVID-related travel restrictions. (Read More)
GameChanger Expands Scorekeeping Capability To Seven Additional Sports
SGB UpdatesGameChanger, the youth sports app owned by Dick's Sporting Goods, announced the release of scorekeeping capability for youth football, soccer, hockey, field hockey, lacrosse, rugby, and water polo. (Read More)
Black Diamond Announces Key Promotions To Its Senior Leadership Team
SGB UpdatesBlack Diamond Equipment announced key promotions to its senior leadership team in its sales and operations divisions. (Read More)
Lids Appoints President
SGB UpdatesLids announced the promotion of Britten Maughan to president. He was Lids' senior vice president, marketing and partnerships. (Read More)
Dick’s SG Becomes Official Sporting Goods Retail Partner Of The WNBA
SGB UpdatesThe Women's National Basketball Association (WNBA) announced that Dick's Sporting Goods has been named an Official Marketing Partner of the league beginning in 2021. Through this new multiyear agreement, Dick's Sporting Goods will become the Official Sporting Goods Retail Partner of the WNBA. (Read More)
CDC Reports States Obesity Rates Saw Major Increase In Last Decade
SGB UpdatesIn a new study, the Center for Disease Control (CDC) reported that 16 states now have obesity rates of 35 percent or more, up from 12 percent in 2019 and compared to no states reporting rates at the 35 percent level in 2012. (Read More)
Under Armour Countersues UCLA In Sponsorship Rift
SGB UpdatesUnder Armour Inc. has filed a countersuit three weeks after a Los Angeles Superior Court judge refused to dismiss UCLA’s $200 million lawsuit against Under Armour. (Read More)
Univerus Acquires Athlete Information Systems
SGB UpdatesUniverus announced its acquisition of Athlete Information Systems (AIS), a SAAS solution that enables sports organizations and institutions to manage the compliance, academic and medical information for athletes and coaches. (Read More)
X-Golf America Boasts 75th Store Signing
SGB UpdatesX-Golf America has signed its 75th franchise agreement in the Williamsburg neighborhood of Brooklyn, NY, surpassing the entertainment golf simulator's goal of hitting 50 locations by the end of 2021. (Read More)
Nike Named World’s Most Marketable Brand In Sport For 2021
SGB UpdatesNike again earned the top spot in SportsPro’s second annual list of the World’s 50 Most Marketable (50MM) Brands powered by Hookit. Adidas came second in the standings. Emirates, Santander and Red Bull rounded out the top five. (Read More)
Aleck & MapSynergy Partner To Create SkiMap
PR Partner Press ReleaseAleck has partnered with MapSynergy to create SkiMap, a digital ski resort map available in North America. Its features show users the real-time GPS location of everyone in their group. Aleck is also launching this newest... (Read More)