Dick’s Sporting Goods named Scott Hudler senior vice president – chief marketing officer.
Vista Outdoor is now the official conservation sponsor of the Boy Scouts of America. Its chairman and CEO Mark DeYoung is retiring from the company and the board of directors. Michael Callahan, lead independent director, has been named interim chairman and CEO. The company also hired Matt Rice as brand manager for its Optics Global Product Lane.
Sturm, Ruger & Company Inc. promoted Thomas A. Dineen to the position of senior vice president of finance. He will continue to serve as the company’s treasurer and chief financial officer.
Costa Del Mar, manufacturer of polarized sunglasses, announced several new positions and promotions. Among other changes, Dave Bulthuis will assume the newly created role of VP, industry relations and government affairs.
Sports Direct International PLC appointed David Daly as a non-executive director. Daly has 30 years of experience in the sporting goods industry, working for Nike Inc. until his retirement in 2015.
Black Diamond Equipment, a producer of outdoor equipment and apparel, appointed six new hires to its engineering and apparel development teams.
Buff Inc., the U.S. subsidiary of Original Buff, SA, added Kevin Walker as marketing manager.
Craghoppers, a U.K.-based designer and creator of travel apparel, named Bill Lockwood CEO of Craghoppers North America, effective immediately.
OluKai will continue to be the official footwear sponsor of POW! WOW! Long Beach, a weeklong festival that brings art and culture to public spaces.
Boa Technology, the creator of the Boa System, unveiled a new ambassador program.
Yakima named Pacific Rep Works as its Agency of the Year, and recognized longtime Yakima representative Bill Kaplan with the Lifetime Achievement Award.
Under Armour is negotiating a long-term extension with Aaron Judge, according to the Baltimore Sun.
NormaTec was named the official recovery system Of USA Field Hockey.
Performance Health partnered with NFL pro Drew Brees for the “Safer Pain Relief” campaign.
Sherpa Adventure Gear signed three new rep agencies to round out its sales force. Dedication Sports Group, Yukon Trading Company and Endless Adventure Sales are the newest members of the sales team for the U.S.
The Runner’s Hub in Clarksville, TN will become a Fleet Feet Sports franchise location, effective immediately.
Nemo Equipment Inc., an outdoor gear manufacturer, brought Pinnacle Outdoor Group on as its New England agency of record.
Grundéns, a producer of foul weather gear, hired David Mellon as CEO.
361 Degrees USA has entered into a multi-year partnership agreement with Roots Running Project, in which 361 Degrees will be the club’s premier supplier of performance footwear and apparel.
American Outdoor Brands Corporation stated that its accessories business, Battenfeld Technologies Inc., has agreed to acquire substantially all the assets of Fish Tales LLC, a provider of sportsman knives and tools, including Bubba Blade.
Victorinox, maker of the Swiss army knife, will become part of the issuable kit for the U.S. Army’s soldiers.
TYR Sport, the manufacturer of competitive swim and triathlon gear, signed two-time Olympic medalist Leah Smith to its roster of sponsored athletes.
Vicis Inc., which is planning to bring its ZERO1 football helmet to NCAA and NFL fields this fall, raised an additional $10 million.
The National Ski Patrol (NSP) appointed Meegan Moszynski as the organization’s new executive director, effective July 17.
Korn Ferry shared that Angel Martinez, the former CEO of Deckers Outdoor Corp., has been elected to serve on the company’s board of directors.
Photo courtesy Camelbak