Do Outdoors, LLC, also known as Lew’s Fishing, a leading supplier of branded fishing reels, rods, and related accessories, announced that Gary Remensnyder has been promoted to chief executive officer. Lynn Reeves will remain actively involved in the business as chairman, continuing to provide strategy and product leadership to the Company.
Remensnyder, previously President of Lew’s, has more than 20 years of professional experience in the fishing and tackle industry with a demonstrated track record of driving rapid growth and building the Lew’s brand since joining the Company in 2011.
Reeves stated, “The board and I have been working on a leadership transition plan that allows me to work fewer hours and focus my time primarily on strategy, product innovation, and acquisitions. I am excited that we are able to promote our new Chief Executive Officer from within the Lew’s family.”
Peter Leibman, a board member of Lew’s, commented on the transition, stating, “Lew’s has been tremendously successful because
of Lynn Reeves’ vision and tireless efforts. We are excited to continue working with him in a new capacity that keeps Lynn actively involved in driving strategy and product development. Gary’s track record of growth in the fishing industry, and specifically with Lew’s, makes him an ideal candidate to lead the Company as its next Chief Executive Officer.”
Remensnyder stated, “I am thrilled and honored to continue working with Lynn and the board in my new role at Lew’s as its Chief Executive Officer. With the continued strong support of our employees, consumers, retail partners, and manufacturing partners, Lew’s is well-positioned to continue its rapid growth. I look forward to leading the Company to continue to bring innovative products to market and grow the Lew’s brand.”
