Under Armour reached a deal to become as the official all-school outfitter of Wichita State University, beginning July 1, 2017.

As part of the eight-year agreement, Under Armour will provide on-field and training gear for 15 varsity sports. Additionally, Under Armour will outfit members of the athletic department including coaches and staff. WSU sports currently use different providers for sports — men’s basketball is Nike, volleyball is Adidas and baseball is Under Armour.

The agreement between the university and brand will include baseball, women’s basketball and golf in 2017-18, men’s basketball and cross country/track in 2018-19 men’s and women’s tennis in 2019-20 and volleyball and softball in 2020-21.

“Wichita State has long needed to brand itself with consistency and uniformity,” said Wichita State director of athletics,  Darron Boatright. “Our agreement with Under Armour gives us that, and our student-athletes will get the best and most innovative competition and training apparel available.

“Most importantly, Under Armour understands the importance we place on the student-athlete experience, and our commitment to helping all of our athletic programs win championships.”

“We are excited to welcome Wichita State University Athletics to the Under Armour family and look forward to providing best-in-class training and game-day footwear, apparel and equipment to the Shocker student-athletes and the entire Wichita State community,” said Sean Sullivan, director of collegiate sports marketing, Under Armour.

The new official outfitter agreement includes marketing entitlement that will complement Under Armour’s brand marketing campaigns through print and venue presence at the University.

Wichita State’s national resurgence began in 2003 with the reconstruction of Charles Koch Arena into one of the premier basketball arenas in the Midwest and was the foundation of six-straight NCAA Men’s Basketball Tournament appearances including the 2013 Final Four. In addition, Wichita State’s 15 athletic programs have followed suit and won a record number of Missouri Valley Conference Championships and made more NCAA appearances than at any other time in school history.

Wichita State University joins the growing Under Armour roster of NCAA partners that includes UCLA, University of California, Berkeley, University of Wisconsin, University of Notre Dame, Naval Academy Athletic Association, University of Maryland, Texas Tech University, Northwestern University, University of Cincinnati, Boston College, University of Utah, University of South Carolina and Auburn University.

Photo courtesy Wichita State University