Sherpa Adventure Gear partnered with Locally to provide its new website with an online-to-offline shopping platform.
The integration of the Locally platform allows consumers to easily find a local retailer that carries Sherpa Adventure Gear products or a certain product through the new Dealer Locator and Product Locator, respectively, officials said.
“After months of hard work and decision making on the look and feel of the new website we are extremely happy with the outcome,” noted Tsedo Sherpa-Ednalino, chief operating officer of Sherpa Adventure Gear. “We believe that this new website represents us as a brand seamlessly and invites consumers to learn more about our story and products. Plus with the integration of Locally we give the choice back to our customers if they would like to buy online or in their local retail store.”
The Locally-powered Product Locator enables a shopper viewing a specific item to see which nearby store has that exact item in stock, including the desired color and size. If a given product isn’t in stock nearby, the locator recommends similar styles that are available at retailers in close proximity to the shopper. The Product Locator is powered by retailer inventory feeds using Locally’s simple POS sync, which updates at least once a day, often hourly, and in some cases in real-time.
Sherpa Adventure Gear also launched Locally’s Dealer Locator – powered by its OpenStoreFront data harmonization engine – that will help the brand present the most accurate store information to shoppers. Locally’s Dealer Locator also incorporates store inventory to show shoppers what Sherpa products are in stock at each store and lets them complete a purchase, either by putting a product on hold for in-store purchase or paying online for in-store pickup.
“Sherpa’s new site brings the Locally online-to-offline shopping experience to Sherpa shoppers in a rich and novel way,” said Mark Strella, Locally’s director of business development. “We congratulate Sherpa on a successful site launch and look forward to working with dealers to provide Sherpa shoppers in the US and Canada with this omni-channel shopping experience.”
Photo courtesy Sherpa Adventure Gear
