Crunch, the health club chain, will open its newest franchise location at 196 Alps Road, in Athens, GA.
Anticipated to open in the fall of 2016, Crunch Athens will bring its ‘No Judgments’ philosophy and fusion of fitness meets entertainment to the Athens community. Crunch is a low price high volume facility with memberships hovering around $10 a month.
The 30,000-square-foot health club will be in the heart of Athens at the Beechwood Promenade shopping center on the southwest corner of Alps Road and South Broad Street. Located directly behind Fresh Market, the former BodyPlex Fitness space will undergo a $1 million renovation before opening later this year.
The located was also chosen for its proximity to the University of Georgia.
Co-owners Brian Hibbard, a former CPA and the founder and franchisor of South Beach Tanning Company, and John Armatas, former executive at YMCA, are excited to bring their franchise and wellness experience as the first HVLP national fitness brand to enter the Athens market.
“We talked to all the chains and even considered using our own extensive infrastructure to do something ourselves, but the decision to go with Crunch was crystal clear. We couldn’t be happier with the brand and their team and are honored to be a part of their explosive growth,” Hibbard said.
