Outdoor Tech has hired four new managers this month to oversee its expansion into new consumer electronics categories and retail channels.
Founded in 2010, Outdoor Tech designs and makes ruggedized Bluetooth
audio accessories and recently launched its first line of waterproof portable power products for use
outdoors. The Los Angeles, CA-based company said surging sales in the collegiate,
consumer electronics, action sports and international markets have put
it on track to double sales in 2015.
Scott Ketchum joins Outdoor Tech as National Sales Manager and is responsible for extending the brand’s presence in consumer electronic (CE) channels including national and regional strategic partners and distribution. Ketchum resides in Seattle, WA and previously worked as director of sales for Incase and oversaw global sales for Contour action cams.
Patrick Armstrong holds the newly created position of Sales Manager. Armstrong brings a strong background in action sports and CE accessories to Outdoor Tech through his previous work with Incase and DC Shoes. He will be responsible for bolstering Outdoor Tech’s presence in lifestyle doors- a channel where the brand has been embraced since its inception.
Anthony Abdelmalek will join Outdoor Tech this month as Senior Product Manager. Abdelmalek is an industrial designer with more than a decade’s worth of experience in product development and supply chain management in the action and traditional sport industries including STX and Technine. He speaks fluent Mandarin after residing in China for six years and will lead the brand’s product team.
Ross Woodworth will serve as Outdoor Tech’s Product Manager. Woodworth is the brand’s first in-house engineer and will support ideation and expansion of Outdoor Tech’s product line. He holds a bachelor’s degree in mechanical engineering from CU and a master’s degree in product innovation and development from Carnegie Mellon. Prior to joining Outdoor Tech, Woodworth worked in multiple product development and project management roles in the telecom and off-road vehicle industries in addition to working as a snowboard instructor in Vail.
Outdoor Tech claims to have created the first universal, fully wireless audio chips for ski and snowboard helmets. It is best known for its shockproof, dust-proof and highly water-resistant Big Turtle Shell wireless boombox, Orcas wireless earbuds and recently launched its Kodiak line of fully-waterproof portable power banks.
