Rawlings Sporting Goods announced that it has entered into a new five year agreement with the National Collegiate Athletic Association (NCAA), which designates Rawlings as the official baseball of the NCAA.
“The NCAA is the premier organization in intercollegiate sports, and we are very pleased with the renewal of our previous agreement which names Rawlings as the official NCAA baseball,” said Richard J. Heckmann, chairman and chief executive officer of K2 Inc., Rawlings' parent company.
“Our acquisition of Rawlings earlier this year, coupled with our recently announced letter of intent to acquire Worth, the leading brand in metal bats, as well as equipment and accessories for the softball industry, demonstrates our commitment to building the premier team sports group at K2. We announced earlier this year a five year renewal of our agreement with Major League Baseball naming Rawlings as the official baseball of the Major Leagues, which together with the NCAA endorsement is a key component of our strategy to continue to grow our business in the baseball category.”
