Adventure Medical Kits and Darn Tough have been named the exclusive lightweight safety gear and sock respectively of the North American Adventure Racing Series (NAARS).
American Adventure Sports was founded in 1997 with the idea to create events and provide products that cultivate a passion for nature and activity. Since then, thousands of individuals have participated in AR events as a way to learn, grow and improve their lives through sport.
The NAARS Coalition, consisting of dozens of race directors across the continent, is dedicated to creating synergy and positivity within the AR sport and providing opportunities for athletes and sponsors. As a part of that effort, Darn Tough will act as an in-kind sponsor, providing a variety its socks for the winners of the NAARS Prime and Prestige level events and for athletes on the NAARS endorsed AR team, TeamSOG.
Safety is our main concern during any Adventure Race. Even though our racers are tough, we realize that the human body has its limits, said Doug Crytzer, owner and founder of American Adventure Sports. Were thrilled to have a partnership with a company whose products we can trust putting the lives of our racers in.
AAS produces adventure races, triathlons, trail running events, mountain biking races, camps, clinics, and retreats in the world.