Stage Stores, Inc. reported that total sales for the four week May period ended May 26 increased 11.0 percent to $130 million from $117 million in the prior year four week period ended May 28, 2011. Comparable store sales for the month increased 8.0 percent.

The company achieved comparable store sales increases in all of its families of business during May. Categories with the largest same store sales gains were cosmetics, footwear, home & gifts, petites and young men’s. Geographically, all regions had comparable store sales gains during the month, with the South Central and Southwest regions outperforming.

SALES SUMMARY
Comparable Store Sales
Total Sales
Fiscal Period
% Increase (Decrease)
($ in Millions)
2012
2011
2012
2011
1st Quarter 2.5 0.2 366 347
May 8.0 0.0 130 117
Year-To-Date (4 Mos) 3.9 0.1 496 464
 

“We are extremely pleased with our strong 8.0 percent comparable store sales increase for May, which is the highest increase for May in the past ten years,” said Michael Glazer, president and CEO. “Our Mother’s Day promotions, including the event which shifted from April last year to May this year, provided a very strong start to the month, and that positive momentum was sustained throughout the remainder of the period. Our May performance gets us off to a great start for the second quarter.”

The Company also reported that it opened new Steele’s stores in Kingsville and Penitas, TX during May.

Stage Stores, Inc. operates primarily in small and mid-sized towns and communities. Its stores, which operate under the Bealls, Goody’s, Palais Royal, Peebles, Stage and Steele’s names, offer moderately priced, nationally recognized brand name apparel, accessories, cosmetics and footwear for the entire family. The company operates 829 stores in 40 states and an eCommerce website.