Johnson Health Tech North America said Andy Richters, a 24-year industry veteran, will become the vice president of national accounts for Matrix Fitness.
Richters joins Matrix Fitness from Star Trac, where he served as Vice President of National Accounts. Over the past 24 years, Richters built an industry-wide reputation of high integrity and a dedicated work ethic through exemplary account management.
“Richters brings years of solution selling strategies to the company, and is a momentous gain for the Matrix brand,” said Kent Stevens, Executive Vice President-Matrix. “More than his knowledge, experience and sales productivity with numerous national accounts, Richters brings an honorable character and a relentless determination to satisfy his customers. He is a perfect fit to the Matrix culture.”
