Crocs, Inc. said Jeff Lasher has been appointed Chief Financial Officer, effective April 28, 2011.


Lasher has served as Crocs principal accounting officer and interim principal financial officer since January 2011. Additionally, he was the Companys Corporate Controller since June 2009. Prior to joining Crocs, Lasher was a senior consultant for Connelly Consulting, a privately-held financial services company.


From 2005 to 2008, he was the Vice President – Corporate Controller for Corporate Express Inc., a publicly-held business supplies and equipment company that was acquired by Staples, Inc. in July 2008. Lasher was also the Vice President-Finance of AutoNation, Inc. from 2000 to 2005. Mr. Lasher earned a BS from the University of Alabama and an MBA from the Pennsylvania State University.

John McCarvel, President and Chief Executive Officer, stated, After an extensive search, the management team and board of directors came to the unanimous decision that Jeff was the best candidate to serve as our Chief Financial Officer. In addition to his financial background and prior experience with publicly held companies, Jeff brings a deep understanding of our global business to this critical role. Furthermore, he has lived in Colorado for more than 10 years and has a strong attachment to the local community. I look forward to continuing the strong working relationship we have established and building on our recent momentum.