Gold’s Gym recently opened a corporate flagship location in Austin, TX, a Beverly Center location in Los Angeles, CA and its first North America Hyrox Performance Center in Little Elm, TX.
The strategic expansion across key markets demonstrates Gold’s Gym’s commitment to bringing accessible strength training nationwide as the company celebrates 60 years in the fitness industry.
The new Austin flagship facility, located at 7301 Burnet Road, opened on June 30. The club represents the company’s largest investment in the Texas market at 30,000 square feet.
“Our newest openings reflect our continued commitment to meeting members where they are in their fitness journey while staying ahead of industry trends,” said Co-CEO of Gold’s Gym Danny Waggoner. “Whether it’s world-class strength training or cutting-edge performance competition, we’re delivering bold tools and inspiring spaces that speak to the dedicated fitness community.”
The Beverly Center location at 8500 Beverly Blvd., which opened July 14, is owned and operated by Gold’s Gym SoCal. The facility features an Atlantis Strength training zone and the largest indoor training turf area in the Gold’s Gym network.
Gold’s Gym’s new partnership with Hyrox fitness racing series positions the brand for functional fitness competition. The Little Elm Hyrox Performance Center, which opened June 6 just outside Dallas, TX, offers official competition equipment and certified coaching, catering to performance-based training. Gold’s reported that it will continue rolling out the Hyrox Performance Center concept throughout its system.
Gold’s Gym also recently celebrated the opening of its gyms at the NoMa Center in Washington, D.C., and in Hamilton, a suburb of San Jose, CA. Both feature Gold’s Gym’s updated design, inspired by its original location in Venice Beach, CA.
Additional 2025 developments include upgrades to the San Antonio Bandera Trails gym this fall, adding over 5,000 square feet of workout space with expanded equipment offerings.
Gold’s Gym has opened four new locations this year, with additional franchise openings planned through 2025.
Image courtesy Gold’s Gym
