Fabletics, which operates over 100 stores, announced the expansion of Meera Bhatia’s role from chief operating officer to president and chief operating officer and the promotion of Carly Gomez to chief marketing officer.

“Meera and Carly have been exceptional leaders for our team during a pivotal point in our growth trajectory,” said Adam Goldenberg, co-founder and CEO of Fabletics. “This is a big year for Fabletics, as we are on track to exceed $1 billion in revenue while continuing to expand our retail fleet beyond our current 100+ stores. We’re introducing new store formats and pursuing plans for international expansion, all while continuing to deliver the innovative partnerships and best-in-class product we are known for. We are thrilled to have Meera and Carly expand their roles and position us for continued success.”

Bhatia joined Fabletics in February 2020. As COO, Bhatia has led initiatives across e-commerce, production, operations, and technology while also spearheading the brand’s expansion into new channels. Her appointment to president and COO expands her responsibilities to include product creation, retail, wholesale, and international operations, aligning both brand and operations.

Starting as senior vice president of brand marketing at Fabletics in April 2024, Gomez, as chief marketing officer, will lead all brand, digital innovation, and customer engagement. Gomez has been instrumental in leveraging customer insights to inform marketing and engagement decisions.

“I am honored to assume the roles of president and COO at Fabletics during a time of immense growth and international expansion,” commented Bhatia. “Fabletics is a driving force in an evolving activewear industry, leading from design, product, technology, and community. I look forward to helping lead the brand to new heights in my new role.”

“I joined Fabletics last year because I believe it is at the cutting edge of customer engagement and is truly reinventing the activewear space,” added Gomez. “Stepping into the CMO role, I am excited to unlock new ways of elevating our brand and delivering an impactful customer experience that propels Fabletics forward in this next chapter.”