Topgolf Callaway Brands Corp. completed the sale of its Jack Wolfskin business to Anta Sports, the largest shareholder of Arc’teryx, Wilson and Salomon parent Amer Sports, for $290 million.
Anta owns the Anta athletics brand and operates retail stores in China for the Anta brand, Fila, Descente, Kolon Sport, and Amer Sports.
The transaction, which closed effective May 31, 2025, remains subject to certain customary closing adjustments.
Callaway acquired Jack Wolfskin in January 2019 for €418 million, or approximately $476 million.
In a statement, Topgolf Callaway said the sale represents a “significant milestone” for the company as it refocuses its strategic priorities on its core businesses and enhances the company’s financial flexibility ahead of the planned separation of Topgolf from its core operations. Last September, the company announced plans to spin off its two primary brands, Callaway Golf and Topgolf, into two separate, independent companies.
The company’s brands include Topgolf, Callaway Golf, TravisMathew, Odyssey and Ogio.
Chip Brewer, president and CEO of Topgolf Callaway Brands, stated, “We are excited to announce the successful completion of the sale of our Jack Wolfskin business to Anta Sports. We believe that Anta Sports will continue to uphold the integrity and reputation of the Jack Wolfskin brand, and we extend our gratitude to our Jack Wolfskin employees for their hard work and dedication in positioning the business for its next chapter.”
In initially revealing the acquisition to its investors on April 10, Anta Sports said in an official statement, “The Acquisition aligns with the Group’s “single-focus, multi-brand, globalization’ strategy and presents opportunities to further strengthen and to grow the Group’s outdoor sports segment. Its addition complements the Group’s existing brand portfolio, extending the Group’s outdoor product offering from premium to mass market while enriching product solutions for a broader set of outdoor activities. The Group also stands to benefit from Jack Wolfskin’s exclusive material technologies and the extensive experience of their German engineering and design team, further bolstering the Group’s competitiveness in the outdoor sports segment. Moreover, Jack Wolfskin is one of the leading specialists in outdoor apparel, footwear and equipment with a strong presence in Europe, particularly Germany. Integrating Jack Wolfskin is another step forward in the Group’s global expansion strategy.
“By leveraging both the Group’s and Jack Wolfskin’s strengths, there exists the potential to unlock various synergies in supply chain, product development, retail operation and other areas post-closing. The Group will develop more concrete plans on these following the closing of the Acquisition.”
Photo courtesty Jack Wolfskin
