Mizuno USA announced key leadership changes to its running division, promoting Will Cutler as associate marketing manager while hiring Nico Betancourt as territory manager and Hope Nixon as running brand specialist.
Cutler has been promoted from territory manager to associate marketing manager, effective May 1. Mizuno said that during his time in the field, Cutler “consistently exceeded expectations—growing his territory, cultivating strong retail partnerships with Pacers Running and PR Run & Ride, and demonstrating a deep understanding of the specialty landscape.” In his new role, Cutler will bring that “energy and insight to the brand side, supporting key initiatives and continuing to champion the needs of the specialty channel through a marketing lens.”
Nico Betancourt is joining the Mizuno team as territory manager based in Chicago. Betancourt is an industry veteran with specialty running experience and leadership. Most recently, he was the store manager at Front Running Sports in Florida and, before that, a regional manager for Fleet Feet Sports Orlando. Mizuno said, “Nico’s expertise, professionalism and connection to the running community position him as a strong advocate for retailers in the Midwest.”
Hope Nixon has joined Mizuno as a running brand specialist based in Cincinnati. She formerly worked at Columbus Running Company. Mizuno said, “Her deep product knowledge and natural connection with the running community make her an ideal fit to support our brand presence at events and in stores.”
Image courtesy Mizuno
