Banshee Brands, Inc., the parent company of Retay USA and Breda America Group (Breda AG), has hired JP Fischer as its new vice president of sales. Fischer will spearhead the company’s strategic growth and sales efforts for both product lines.
“I’m thrilled to be joining the Banshee Brands team. I’ve watched Retay USA grow in popularity for a few years now and was impressed with the quality of products and value they provide. Once I met the team and saw the culture they foster as an organization, it all made sense. I believe my experience and insights will help take us to the next level. and I can’t wait to get started,” said Fischer.
“Fischer brings a wealth of experience to his new role with over a decade of proven success in driving company growth within the highly competitive firearms and outdoor sports market, including stops at Christensen Arms, Benelli USA and Smith & Wesson, the company said in a media release. “He has demonstrated expertise in strategic leadership, managing national sales teams, securing key clients, and expanding product distribution channels, resulting in substantial revenue increases and market share expansion.”
The company further said that “Fischer is committed to fostering innovation, operational excellence and cross-functional collaboration to achieve corporate objectives and drive long-term success for the companies he represents.”
“To be successful, you must have a great team and bring in the right people. JP not only possesses an extensive background and technical knowledge of our industry, but he fits in well with the culture of the team we are trying to build,” commented Christian Handy, CEO of Banshee Brands. “JP is well respected and highly regarded within our industry and he will undoubtedly play a pivotal role in our future growth as an organization. We’re very excited to have him on board.”
Images courtesy Banshee Brands/Retay
