California-based PickUp USA Fitness announced plans to open its first Charlotte Metro basketball gym in Concord, NC, targeting a mid-November soft opening
Founded in 2012, PickUp USA is a U.S.-based basketball gym chain with company-owned and franchised outlets. The Concord gym is a franchised location owned by Kim and Peter Betz.
“We believe that there is a strong need in the Charlotte area for a PickUp USA Fitness,” said Kim Betz. “Charlotte has a booming youth basketball presence but limited supply of personalized gym training, team workout facilities, and open gym for youth and adults.”
PickUp USA clubs offer basketball-related services for kids and adults. Adult members can access a weight/cardio room, daily pickup basketball games with referees and adult basketball leagues. Kids with memberships can participate in youth basketball development leagues, group basketball training, basketball skills clinics, and one-on-one basketball training.
PickUp USA’s VP of Operations, Paolo Ontalan, sees the Concord location as one of the top-performing in the U.S. “Kim and Pete have been amazing franchise partners,” said Ontalan in a wide-ranging interview with the long-time PickUp USA executive. “They are very diligent operators that are focused on the key pillars of what makes a successful PickUp USA—marketing, sales, and guest experience. I’m eager to watch them grow in the months ahead.”
Kim Betz has a business finance degree and is a practicing corporate lawyer. Pete Betz is a computer programmer. “We are passionate about basketball and see this opportunity as a way to both fill a need in our community and to develop a small business in which we can involve our children now and ultimately pass it along to them,” said Kim.
Image courtesy PickUp USA
