Streetwear brand Stussy plans to open a flagship store in Manhattan’s Soho district, marking a return to New York City retail.
The 5,600 square-foot space will open at 50 Prince Street, a location formerly occupied by bookstore McNally Jackson. No time was given for when the new flagship will open.
The opening comes after Stussy this past spring opened an Archive Store pop-up in Brooklyn for one month featuring out-of-print collaborations and vintage classics. The brand’s most recent permanent New York flagship at 176 Spring Street closed in late 2023 after 14 years in operation.
