Sportsman Logistics, Inc. has secured the exclusive rights to distribute Adidas Pickleball and Padel racquets, bags, and accessories in Alberta, Canada. In collaboration with The District, this partnership holds the rights to Adidas Pickleball and Padel in Canada and marks a pivotal step in Sportsman Logistics’ mission “to empower local retailers with top-quality sports equipment.”
Expanding Into Growing Sports Markets
Adidas debuted its padel racquets in 2014 to “revolutionize the sport.” In 2021, Adidas entered the pickleball market, to the surprise of the sporting goods industry, with a full line of paddles under its “Own the Game” strategy.
Strategic Partnership with The District
The partnership with The District, the official distributor of Adidas Pickleball and Padel in Canada, enables Sportsman Logistics to bring these products to Alberta. This collaboration underscores Sportsman Logistics’ commitment to providing local small and mid-sized retailers with “the best financing and inventory management solutions.” By offering access to “high-demand, top-tier sports equipment,” the company reported it is “helping local businesses thrive in a competitive market.”
Supporting Local Retailers
“We are thrilled to partner with The District to bring these world-class Adidas Pickleball and Padel products to Alberta,” said Neil Richardson, CEO of Sportsman Logistics, Inc. “This partnership aligns perfectly with our strategy of supporting local retailers by providing them access to the best products and resources. We are excited to see the positive impact this will have on the local sports community and retail market.”
Image courtesy Adidas
