Crimson Trace said Jeff Goddard has joined Crimson Trace to oversee the North American sales division as the director of sales.
As the director of sales, Jeff will lead this growing division with responsibilities to include overseeing distributors, independent retail outlets, national and regional sporting goods chains, OEM customers and online outlets. Jeff brings over 19 years of outdoor industry experience to Crimson Trace. Most recently, Jeff was Director of Sales and Marketing for Kershaw Knives based in Oregon. Jeff and his family enjoy the outdoor lifestyle along with hunting and shooting sports.
