O’Neill is partnering with Hawaiian Island Creations, Inc. (HIC) on a flagship store on Kalākaua Avenue in Honolulu, HI. The store accompanies eleven other HIC store locations on Oahu and more across Maui and the Big Island.

“We’re privileged to partner with Hawaiian Island Creations to bring a truly special O’Neill experience to Waikiki,” expressed Mark Tinkess , general manager, O’Neill. “This collaboration celebrates the spirit of surfing and the rich Hawaiian culture that inspires us all. We’re honored to be working closely with Leigh, Steven and the whole HIC team.”

“HIC felt the timing was good to partner with O’Neill to open a store in Waikiki,” added Leigh Tonai, CEO, Hawaiian Island Creations, Inc. “They have a sound management team who we trust, enjoy working with and have been there a while. They are committed to surf and are focused on growing their business in Hawaii. These values align well with HIC’s and we look forward to a prosperous and expanding partnership.”

Image courtesy O’Neill x Hawaiian Island Creations, Inc.