Brooks Running hired Gabriel Rodriguez as VP of apparel and accessories. Most recently, Rodriguez was the director of run apparel and competitive train/Curry and basketball at Under Armour.
Other roles Rodriguez held at Under Armour included managing international on-field soccer and Latin America merchandising. He was at Under Armour for 13-plus years.
Rodriguez is returning to Brooks after working for the brand from 2007 to 2010 as a field marketing rep in Mexico, Central America, and the Southeast and South Central territories in the U.S.
As the VP of apparel and accessories, Rodriguez will lead apparel and accessories design, development, product management, and merchandising for the brand globally.
“Gaby’s leadership capabilities, deep knowledge of the running industry and strategic insights perfectly position him to lead Brooks into our next phase of growth,” said Dan Sheridan, president and COO at Brooks.
“I am so humbled to be back at Brooks leading such a talented team of product professionals and rejoining its culture of celebrating the run,” said Rodriguez. “I’m looking forward to being a part of the Brooks brand as we work on building the most authentic performance running apparel and accessories in the industry.”
Images courtesy Brooks
