French ski brand Blackcrows opened a new store and community gathering spot in Paris, France, on October 7, at 14 rue du Four.
Blackcrows Paris Nest offers two floors to shop the brand’s performance ski products and apparel. “One of the most exciting aspects of this new store is that it is 100 percent dedicated to the Blackcrows experience,” said Giorgio Saviane, chief marketing officer of Blackcrows. “The new location marks a significant milestone as it becomes a standalone store, showcasing the full range of products and styles. This establishment, located in a prime location in central Paris, is a testament to the brand’s growth and the appreciation of its unique ski culture.”
Paris Nest is Blackcrow’s is the only store selling the brand’s full apparel and skis collection. The store will host special launches and ambassador events throughout the year, and has a mounting atelier so customers can walk out with a complete setup. Blackcrows “experts” are also on the selling floor to help customize the customer experience.
“We are appreciative of the level of care and dedication to our community, including the ski delivery system in the city of Paris,” said Saviane.
Blackcrows will host a store opening event on October 18 with professional skiers Kajsa Larsson and Bird and Blackcrows Co-founders Camille Jaccoux and Bruno Compagnet in attendance.
Photos courtesy Blackcrows
