Zanders Sporting Goods promoted Dan Siegler to president and chief operating officer and Luke Poston to director of procurement.
Siegler joined Zanders, the national distributor in Sparta, IL, almost ten years ago. After four years, he was promoted to director of marketing and took over marketing and purchasing a little over a year ago.
“I am proud and honored to have been selected to be the president/COO of Zanders Sporting Goods. I have so much respect for this company and the people who have made it what it is. I look forward to continue working extremely hard to make sure we are successful for many years to come,” said Siegler.
Before joining Zanders, Poston held sales and marketing roles for companies in the St. Louis area. Zanders hired him in 2017, filling the sales manager’s position vacated by Siegler.
“I want to thank Stefanie Zanders for this opportunity. We have a great team in place at Zanders, and I am proud of what we have accomplished as well as how bright the future looks for Zanders. I have enjoyed the time I have spent with so many of our great dealers, and I look forward to working more with our strong partners on the manufacturing side of the industry,” stated Poston.
“We are excited to formalize this new structure that will provide a tremendous opportunity for our leadership team,” said Stefanie Zanders, CEO. “The dedication and loyalty displayed by Dan and Luke are unparalleled and further solidifies that these two are the right choice for the job. We are confident that these changes to the executive team will enhance and lead our business operations strategically forward in new and innovative ways and ultimately elevate our business to new heights.”
