Macy’s announced that it is selling an exclusive collection of Gap sleepwear, loungewear, underwear, and intimates, marking the first time the two retailers have partnered.
Gap and GapBody men’s and women’s wear assortment includes pajama sets, loungewear, underwear, bras, boxers, and undershirts, ranging in price from $12.50 to $79.95.
Centric Brands LLC designs, manufactures and distributes the collection sold at Macy’s through a partnership facilitated by Gap’s licensing agency, IMG.
“This collection is a great addition to our men’s and women’s basics assortments that will provide classic but modern styling with quality fabrics and fit, giving our customers more options to own their style,” Rachel Leinwand, Macy’s vice president of merchandising active, basics and outdoor, said.
Adrienne Gernand, Gap, Inc.’s president of business-to-business and international commerce, added, “This launch is an opportunity to amplify the Gap brand and deliver must-have essentials in comfortable, breathable fabrics to men and women across the U.S.”
In 2022, Walmart partnered with Gap to bring a Gap Home line of bedding, bath and home essentials to its stores.
Photo courtesy Gap