Teton Gravity Research (TGR) announced it is opening a flagship store in downtown Boulder, CO, on June 30, in the Pearl Street Mall at 1420 Pearl Street, selling its lifestyle apparel and optics.
The 2700-square-foot space, the company’s largest brick-and-mortar store, will also have a theater showing TGR’s over 60 films. The retail store and theater will also be available for community and private events.
“Colorado is near and dear to TGR as our largest market, with some of our most passionate fans. This state shows up every year helping us sell out our annual snow and bike film tour stops each time we visit,” said TGR Co-Founder Steve Jones. “TGR is committed to our place among the other businesses on the Pearl Street Mall and deepening our Colorado connections. We are thrilled to begin working with the community in Boulder.”
When the store opens in Boulder, it will bring the number of TGR brick-and-mortar retail locations to six. Other stores include Breckenridge, CO; Bozeman, MT; Park City, UT, and Jackson Hole, WY.
“There are so many talented young athletes in Boulder, and we’re committed to developing this new store into a community hub where those young groms can come in, connect with friends and get inspired by the TGR athletes who were just like them,” said TGR Co-Founder Todd Jones.
