1791 Outdoor Lifestyle Group hired Ignacio “Nacho” Perez-Moreno as a territory sales rep primarily responsible for the Midwest.

“We are delighted to welcome Nacho to our team,” said Evan McNamara, VP of sales and marketing for 1791 Outdoor Lifestyle Group. “With his extensive experience in the industry and deep knowledge of our product lines, we are confident he will excel in representing 1791. Nacho brings a wealth of expertise and a passion for delivering exceptional customer service. I’m confident Nacho will utilize his experience and customer service orientation to represent our brands to our valued retailers in the best way.”

Perez-Moreno spent most of his career in the shooting sports industry focused on holster sales with a deep understanding of retail sales.

“I am thrilled to join the team at 1791, a company known for its commitment to crafting exceptional products and fostering a culture of excellence. The opportunity to represent a brand that values craftsmanship, innovation, and customer satisfaction aligns perfectly with my own professional aspirations. I am excited to contribute to 1791’s continued growth and deliver their outstanding products to retailers across the country,” said Perez-Moreno.