Backbone Media has hired Jonathan Georger as Social Media and Online Brand Manager. With a strong background in search engine optimization and web analytics, Georger will direct his efforts at Backbone Media on social media integration and online brand management.
“As the lines between PR and social media continue to blur, Jonathan will play a critical role in helping our clients optimize their communication strategies,” stated Backbone Media partner Nate Simmons. “The marketing mix is evolving more rapidly today than ever and we see tremendous opportunity for those who embrace it and put a formal strategy in place.”
Prior to joining Backbone Media, Georger worked at Blue Tent Marketing as the Director of Search Engine Marketing and Web Analytics. He is a Google Analytics Authorized Consultant, and has over two years of hands-on Social Media Marketing experience.