Brooks Running carried momentum into the first quarter of 2023 with 20 percent year-over-year global revenue growth, including a record 32 percent increase in the Europe, Middle East, and Africa (EMEA) region.
In the first quarter, Brooks said it saw strong brand demand across retail channels as it overcame pandemic-related supply chain and inventory hurdles, and brought innovation to market through new products and experiences. Through quarter-end, Brooks again ranked as the top brand at U.S. retail in adult performance running footwear, maintaining 23 percent retail share at market, according to data compiled by Circana for the period January through March 2023. Brooks said the Ghost and Adrenaline GTS were designated as the top two franchise lines in the Circana reporting, together accounting for more than 13 percent share in adult performance run. Brooks also said it captured “strong momentum” in the U.S. specialty run channel, with year-over-year revenue up 42 percent in the first quarter. In direct-to-consumer e-commerce, Brooks said first-quarter global revenue grew 33 percent year-over-year.
“In the face of continued uncertainty in the global consumer marketplace, the premium running category remains a bright spot as getting outdoors and moving is a positive force in people’s lives,” said Jim Weber,CEO of Brooks Running. “With participation rates healthy and the demand for quality, premium product as strong as ever, Brooks is executing uniquely and earning the trust of retailers and runners. Every runner and walker deserves performance product.”
In addition to the Ghost and Adrenaline GTS franchises, Brooks also called out its Glycerin franchise as sales increased 200 percent year-over-year. The Glycerin GTS 20 reportedly took the lead market share in premium-priced adult running stability shoes ($150+) at U.S. retail, according to Circana reporting.
Photo courtesy Brooks
