Chris Carmichael, former Olympic cyclist, founder and CEO of Carmichael Training Systems, Inc., and long-time personal coach to Lance Armstrong, has signed MBT as the official active comfort footwear of Carmichael Training Systems. MBTs are the physiological footwear designed to exercise the bodys supporting muscle system.
As a national spokesperson for MBT, Chris Carmichael will represent MBT at appropriate public events and speaking engagements. Additionally, CTS coaches nationwide have incorporated MBT into their training regimes for recovery and/or conditioning. Now MBT will not only reach elite level athletes but also amateur competitors and more recreational athletes who attend CTS camps and use the CTS coaches for their personal coaching needs. “As a coach Im always looking for tools and techniques that give my athletes an advantage. MBTs not only help my athletes, theyve helped me as well. Ive had back pain for years following a broken femur that left me with one leg shorter than the other. Since Ive started wearing MBTs, I can handle long days on my feet during camps or at events without any back pain,” added Carmichael.
“We couldnt be happier with Chris glowing support of MBT,” commented Rebecca Kotch, Vice President of Marketing & Retail Development. “Hes an inspiration to anyone who knows his story, and his belief in our product validates what we already know MBT plays a key role in fitness training pre and post-competition. We are very proud of this partnership.”