SquadLocker named George Overholser as chief executive officer, succeeding Gary Goldberg who will transition to the titled of president and founder.
SquadLocker said Overholser specializes in driving growth, having held leadership roles including as a Capital One’s founding management team, where he lead strategy and oversaw the launch of “twenty new businesses.” Overholser was also an early investor and long-time board member at VistaPrint.
“George’s appointment and the strategic transition announced today are the culmination of a succession plan that we have contemplated for more than a year,” said Gary Goldberg, president and founder, SquadLocker. “We are confident he is the right leader to take on the position of CEO at SquadLocker, helping to guide us through our next phase of rapid growth. As he leverages his extensive experience with Capital One and VistaPrint, I am looking forward to great things for SquadLocker.”
Overholser stated, “I am proud to take on the SquadLocker CEO role and look forward to leading this great company through its next phase of rapid growth. Gary and his team created a company that is unique in its ability to combine software smarts with deep textile manufacturing know-how. In particular, SquadLocker’s ability to launch tens of thousands of customized online stores at a time, while integrating them seamlessly into partners’ workflows, is unparalleled. I am thrilled to have the opportunity to add to the strong foundation they have built.”
“It has been a privilege to serve as SquadLocker’s CEO,” continued Goldberg. “And I am thrilled that George has accepted the position. I believe his experience, leadership, and enthusiasm are exactly what we need as we drive the company forward and this new shift also allows me the opportunity to continue to focus on what I love most about SquadLocker: innovation of our textile processing, breaking boundaries of the single unit manufacturing paradigm, as well as investing my time into industry relationships.”