Columbia Sportswear announced its Sorel brand is moving its headquarters in early 2023 to a single-use building on the company’s Washington county campus. Currently, Sorel’s headquarters are located in downtown Portland, OR.
Columbia Sportswear said Sorel’s momentum has seen rapid revenue growth and is expected to expand over the next three-to-five years. The new headquarters will provide more space for employees and resources while attracting new talent.
“When we purchased the Sorel brand in 2000, it was a small Canadian company renowned for its men’s winter work and snowboard boots,” said Tim Boyle, chair, CEO and president, Columbia Sportswear Company. “Now, it is a rapidly growing female-first brand creating exciting and differentiated products from sandals to wedges to sneakers to boots. It’s an amazing story and a testament to the creativity and drive of Sorel’s employees.”
“This is an exciting and indicative moment for our brand,” said Mark Nenow, president, Sorel. “We thrive on shared creative energy to drive design, marketing and distribution of amazing function-first fashion footwear. All for our unstoppable consumer. Everything emanates now from Sorel’s new headquarters home.”
“This is a story about dynamic growth,” said Craig Zanon, senior vice president, Emerging Brands. “Sorel is laser-focused on bringing a relentless flow of compelling products and stories to consumers and is on its way to becoming a leading force in the footwear industry.”
Photo courtesy Columbia Sportswear