Dara Treseder, Peloton’s head of marketing, is leaving the company, effective October 4, to become chief marketing officer at Autodesk.
Treseder joined Peloton in 2020. As senior vice president of marketing, communications and membership, Treseder oversaw the company’s introduction of its $3,195 rowing machine last week and a nationwide bike rental program earlier in September. She also supervised Peloton’s expansion into Australia and its partnerships with Beyonce and Usain Bolt.
“During her time at the company, Peloton has become one of the most beloved and culturally relevant brands, and our member base has grown from over 2.6 million to over 6.9 million,” Peloton said in a statement Monday.
Peloton said
earlier this month that its Co-Founder John Foley, Chief Legal Officer Hisao Kushi and Chief Commercial Officer Kevin Cornils were also leaving the company.
