Camp, which describes itself as “Part toy store, part activity destination, and all good vibes,” is opening its first flagship store in Los Angeles. The Century City location will be Camp’s ninth store.
Opening on April 23rd, the 7,000 square foot location will feature a curated ‘Canteen’ where families will shop for toys, gifts, books, and accessories and discover Camp’s signature ‘Magic Door,’ a speakeasy-style pivoting wall that leads to interactive themed experiences that change seasonally. Camp will open with its signature theme, Base Camp, an immersive summer Camp-themed experience where kids will go from cabin to cabin, sampling arts and crafts, sports, dance, and theater.
“When we open new locations, we are doing more than just opening a store; we are entering a new community. Families have very few places that become part of their routine where they can have fun, escape, and build memories together,” said Ben Kaufman, Camp’s founder and CEO. “Los Angeles has been at the top of our wish list for several years, and we are incredibly excited to build our community on the West Coast.”
Camp has also partnered with Barbie and RVshare to create experiences for the LA community. Camp will also host free themed activities in partnership with Barbie, RVshare and Visit California.
