USA Surfing appointed Brandon Lowery as interim CEO replacing Greg Cruse. Lowery will work with Cruse to strengthen the Toyota USA Surfing Prime Series.

“It is an honor to lead USA Surfing at this exciting time in the sport’s development,” Lowery said. “Surfing is growing and diversifying exponentially, and the progression in youth surfing is incredible.”

“It has been a personal and professional privilege to support a generation of surfers who started in USA Surfing’s Prime Series and are now competing at the highest levels of the sport. I know competitive youth surfing is in good hands with Brandon Lowery, and Brandon is a well-connected doer who can attract investors and sponsors needed to support the development of surfing’s next generation of talent.”