Golf footwear startup True Linkswear announced it has raised $11.25 million from KarpReilly to accelerate the growth.
KarpReilly is a Greenwich, CT-based private investment firm focused on consumer growth brands including Mack Weldon, Linksoul, Stio, Christy Dawn, Made In, and Boxycharm.
“With more golf rounds being played than ever before, the sport of golf is attracting a newer, younger demographic that is seeking more versatile golf footwear that can be worn in a variety of settings. TRUE has clearly demonstrated it can design and innovate an impressive portfolio of shoes and that it can also market them to this new younger customer segment,” said Allan Karp, Co-Founder of KarpReilly.
“KarpReilly shares our vision for the current and next generation of golfers, has a track record of supporting successful brands and will help take TRUE to the next level,” said Jason Moore, CEO. “More people are learning, playing and getting involved in golf than ever before while core golfers are logging a record number of rounds. Regardless of experience and skill level, they’re looking for shoes that are innovative, comfortable and versatile.”
