BaseballCloud, a manufacturer of software that allows baseball and softball coaches and players to house and analyze data, announced a multi-million-dollar acquisition of optical tracking company Yakkertech.
The companies said the deal would allow both companies to expand the reach of the technology to all levels of baseball and softball and create an end-to-end solution to enhance the overall user experience.
“Over the last four years, we ended up spending so much of our time on managing data quality issues. The industry is educated now. I feel it is our responsibility to provide the market with what it deserves and what it expects. This transaction allows us to do so. Optical tracking is the key to driving down costs, enhancing data quality and increasing data capturing opportunities for all. I am excited for the world to see the power of Yakkertech and what the future holds,” said Kevin Davidson, CEO, BaseballCloud.
BaseballCloud currently serves as the analytics hub for over 100 collegiate programs and provides custom software solutions as needed to MLB organizations, independent leagues, agencies, and individual players. Yakkertech also has a heavy presence in MLB organizations.
“Yakkertech is committed to ensuring that our optical tracking technology provides players with the highest quality data at the most competitive price point. Optical tracking is the only viable solution moving forward in the game of baseball and softball, and Yakkertech is here to provide the industry what it needs. Now as part of BaseballCloud, our group can maintain that focus and bring the most user-friendly set of analytics to help coaches coach and players get better,” said Yakkertech President Sean Cashman.
Photo courtesy Yakkertech
