Garmin International Inc. announced its title sponsorship of Slipstream Sports, an elite cycling team that will be showcasing its dedication to clean competition in one of the biggest events in professional sports: the Tour de France. Team Garmin will train and race with the Edge 705 GPS-enabled cycling computer and travel with nuvi 770 personal navigation devices. The sponsorship will extend through 2010 and the entire team — from kits to cars, will be re-branded for the Tour de France.
“Slipstream cyclists are setting the standard for success through integrity and sportsmanship,” said Jon Cassat, Garmin's vice president of communications, “and this fresh perspective on work ethic and accountability is in keeping with Garmin's worldwide reputation for accomplishing great things through teamwork.”
