Matrix Fitness is excited to bring the studio experience home with the launch of the ICR50 Indoor Cycle. Featuring advanced ergonomics and precision design, along with a virtually limitless variety of cycling workouts, the ICR50 delivers a performance that is every bit as intense as a studio class.
“We designed this cycle with today’s home fitness enthusiasts in mind,” said Jeff Moser,
Senior Director of Retail Sales, Johnson Health Tech NA. “Uncompromising design and Bluetooth connectivity to popular cycling apps makes it possible for cyclists to take on a studio-quality workout on their own schedule and from the comfort and safety of their own home. This cycle is a great fit for all family members — from the competitive rider to the binge-watcher that just wants to catch up on their favorite shows — the ICR50 has something for everyone.”
ICR50 product highlights include:
- Your favorite studio ride at home. The optional 22-inch IX Display offers an immersive experience when connected to the user’s device, making it possible to stream live and on-demand classes, virtual courses, and entertainment. The ICR50 features Bluetooth connectivity and works with leading training apps to effortlessly track and share workout data.
- Limitless workout options. The ICR50 does not lock users into a single membership or subscription. They can bring their own subscriptions and content and workout in the way that motivates them most.
- Uncompromising design. The ICR50 is not like a studio cycle. It is a studio cycle. The high-quality, ergonomic design features a precision resistance lever, providing beginner, intermediate or expert riders with fast, easily repeatable changes in intensity. The protected, real-mounted flywheel design shields critical components from sweat, reducing maintenance and extending the life of the equipment.
The ICR50 is available now with three console options, including the 22-inch IX Display ($2,298 MSRP), the LCD Console ($2,028 MSRP) or as a standalone ($1,799 MSRP). For more information and purchasing options, please visit www.matrixhomefitness.com.
