ULU Boots will leverage the relationships and experience of existing Chaco sales representatives from all territories. Consolidating the sales force also offers an opportunity for the rep agencies to round out their sales year with both summer and winter selections.

Taking on the ULU Boots account, the new sales rep agencies will have the
opportunity to expand current doors from the existing 300 to the 1200
retailers the agencies currently serve as Chaco reps.

Jeff Busic, ULU Sales Manager said, “Our representatives are true industry
veterans with proven success and knowledge of their product and footwear
markets. We look forward to working with them as they introduce ULU to new
segments of the footwear and outdoor markets.”

New ULU Rep agencies include:

Great Lakes
Manitou Trading Co
Allan Fici
 
Northeast & Mid Atlantic
Outdoor Resource Group
Russ Raffa
 
Rocky Mountains
Great Plains Mt. Stuff Inc.
Tom Gordon
 
Southeast
Roaddogs, Ltd.
Paul Marsh
 
Northwest
Egan & Associates LLC
Dave Egan
 
West Coast
Harrison Walls & Associates
Harrison Walls
 
Midwest
The Ascentials
Troy Kattreh
 
South Central
The Horton Company
Jerry & Lois Horton
 
Western Canada
Free Fall Marketing Ltd
Particia Falck
 
Ontario
Kenner Ames
 
Eastern Canada
Roch Jeaurond