Canice Harte will join The Quiksilver Rossignol Group’s management team in Park City to fill the position of VP of Sales and Marketing, Soft Goods Division. Canice will be directly responsible for sales activities and will oversee the adaptation of Rossignols global marketing strategies related to the apparel, accessories and footwear divisions of the Rossignol brand for the US Market.
Prior to joining The Quiksilver Rossignol Group, Canice was the National Sales Manager, Softgoods Division, for Salomon N.A. He also has extensive sales experience with respected brands such as Patagonia, The North Face and Sierra Design. Canice is an avid outdoorsman having climbed such summits as Rainier, Shasta and Denali, and enjoys skiing, snowboarding and surfing.
Canice Harte, V.P. Sales and Marketing Soft Goods, said: “To work with a brand that has a pure mountain focus such as Rossignol and has the soft goods expertise of Quiksilver behind it is an exciting opportunity. We live and breathe the mountains in Park City, Utah and plan to use this inspiration to drive our creative process. Our focus will be on the end consumer and our retail partners as we build meaningful soft goods relationships in our channels of distribution and expand our presence in the market.”
Francois Goulet, President of the Rossignol Group North America, said: “While Rossignol will continue to maintain focus on its core business, it is clear that the major engine for growth will be the development of its technical outerwear and mountain lifestyle offering which includes casual apparel, footwear and accessories. We needed someone to drive sales of this strategic segment of our business and Canice was a perfect fit for the job. Not only has he shown an impressive track record in the apparel business, Canice demonstrated enthusiasm for our project and our new association with our parent company, Quiksilver. Canice wanted to be a key player in building the next chapter for our Brand.”
Canice will work closely with MaryAnne Hartley, Rossignols Outerwear program Sales Manager, during the next several months in launching the brands summer 2007 apparel and footwear program. He will report directly to Francois Goulet, President of the Rossignol Group for North America.