PrimaLoft has appointed Kelly Mettler of Performance Squared Inc. as the company’s new Sales Representative for Canada. Mettler will be responsible for expanding the PrimaLoft brand in the Canadian outdoor and apparel markets.

Through Mettler’s previous sales experience with Consoltex, and her present position as an independent sales rep with Utopia Green, she has forged strong partnerships with leading brands such as Arc’Teryx, Lululemon, Artizia, Cabela’s, Gander Mountain, and Pacific Safety.

“Kelly’s drive, enthusiasm and knowledge of the industry will be a tremendous asset to PrimaLoft’s expansion efforts in Canada,” said Eileen Berner, PrimaLoft Sales Director. Mettler will report directly to Berner and will be based in Vancouver, BC.

Mettler replaces Christine Shumsky who represented the PrimaLoft brand in Canada for the past 4 years.